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9780131432758

International Business
International Business
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  • ISBN-13: 9780131432758
  • ISBN: 0131432753
  • Edition: 3
  • Publication Date:
  • Publisher: Prentice Hall PTR

AUTHOR

SUMMARY

Lively, topical, and accessible, this text is written in a style that allows all students to grasp difficult conceptual material. The inclusion of numerous fun examples motivates students to read on and learn. A great deal of assignment material (ranging from basic to challenging) gives instructors flexibility in adjusting the level of difficulty for their students. International Business: The Challenges of Globalization is the fastest growing international business book available today.Wild, John J. is the author of 'International Business', published 2005 under ISBN 9780131432758 and ISBN 0131432753.

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