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9780321006196
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Striking a unique balance between skills and theory, Intercultural Competence provides readers with the background and confidence to succeed in today's multi-cultural environment. Blending both the practical and the theoretical, the concrete and the abstract, this book is both enjoyable to read and thoroughly researched. By clearly explaining different theories and the significance of cultural patterns and having readers practice what they learn via examples in the book, Intercultural Competence better prepares readers to interact in intercultural relationships. The book also provides a discussion of important ethical and social issues relating to intercultural communication. The authors cover American multiculturalism as well as global cultural issues. For anyone interested in intercultural communication.Lustig, Myron W. is the author of 'Intercultural Competence : Interpersonal Communication Across Cultures', published 1999 under ISBN 9780321006196 and ISBN 0321006194.
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