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9780766816053

Hospitality and Travel Marketing

Hospitality and Travel Marketing
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  • Comments: 3rd Edn. [No CD or ancillary materials included] [Authentic USA edition] [I will ship immediately] Book in standard used condition: slightly marked, moderately worn covers and edges, and good binding

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  • ISBN-13: 9780766816053
  • ISBN: 0766816052
  • Edition: 3
  • Publication Date: 2001
  • Publisher: Thomson Learning

AUTHOR

Morrison, Alastair M.

SUMMARY

This edition expresses the relationship between marketing and the tourism industry, and emphasises a broader marketing perspective through collaborative efforts between hotels, airlines, restaurants and travel agencies.Morrison, Alastair M. is the author of 'Hospitality and Travel Marketing', published 2001 under ISBN 9780766816053 and ISBN 0766816052.

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