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Edition: Second Edition
Publication Date: 1992
Publisher: Houghton Mifflin Harcourt
William L. Ury, Bruce M. Patton, Roger Fisher
"The point is to negotiate on principle, not pressure--on mutual search for mutually discernible objectivity, patiently and firmly puting aside every other gambit. The book is a landmark, already a bible for international negotiators but just as useful for deciding which movie to see tonight or which school to send the family scion to."William L. Ury is the author of 'Getting to Yes: Negotiating Agreement Without Giving In', published 1992 under ISBN 9780395631249 and ISBN 0395631246.
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