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9780801869204
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"John A. Jakle and Keith A. Sculle are not into breast-beating or finger-pointing. Their mission, in this meticulously detailed study of the origins and growth of fast-food chains in the 20th century, is to understand the reasons such enterprises succeeded or failed, how the automobile affected the architectural subculture of the urban fringe, and what kinds of people have succeeded in the cutthroat business of persuading motorists to stop for a Whopper and a Super-Size order of fries."Jakle, John A. is the author of 'Fast Food Roadside Restaurants in the Automobile Age' with ISBN 9780801869204 and ISBN 080186920X.
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