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9780520071773

Fashion System

Fashion System
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  • ISBN-13: 9780520071773
  • ISBN: 0520071778
  • Publisher: University of California Press

AUTHOR

Barthes, Roland, Ward, Matthew, Howard, Richard

SUMMARY

In his consideration of the language of the fashion magazine--the structural analysis of descriptions of women's clothing by writers about fashion--Barthes gives us a brief history of semiology. At the same time, he identifies economics as the underlying reason for the luxuriant prose of the fashion magazine: "Calculating, industrial society is obliged to form consumers who don't calculate; if clothing's producers and consumers had the same consciousness, clothing would be bought (and produced) only at the very slow rate of its dilapidation."Barthes, Roland is the author of 'Fashion System' with ISBN 9780520071773 and ISBN 0520071778.

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