669729

9780130322647

E-Marketing

E-Marketing
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  • ISBN-13: 9780130322647
  • ISBN: 0130322644
  • Publisher: Prentice Hall PTR

AUTHOR

Strauss, Judy, Frost, Raymond

SUMMARY

Designed for courses covering Marketing on the Internet and/or Electronic Commerce, this book discusses the tools and techniques being used today to harness the vast marketing potential of the Internet.Strauss, Judy is the author of 'E-Marketing' with ISBN 9780130322647 and ISBN 0130322644.

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