557663

9780136690030

Consumer Behavior
Consumer Behavior
$55.28
$3.95 Shipping
List Price
$78.00
Discount
29% Off
You Save
$22.72

  • Condition: New
  • Provider: Ergodebooks Contact
  • Provider Rating:
    83%
  • Ships From: Multiple Locations
  • Shipping: Standard
  • Comments: Buy with confidence. Excellent Customer Service & Return policy. Ships Fast. Expedite Shipping Available.

   30-day money back guarantee
$1.09
$3.95 Shipping
List Price
$78.00
Discount
98% Off
You Save
$76.91

  • Condition: Very Good
  • Provider: BelltowerBooks Contact
  • Provider Rating:
    90%
  • Ships From: Sharon Hill, PA
  • Shipping: Standard (tracking available)
  • Comments: Fast Shipping! Ships within 1 business day. Arrives within 3-8 business days. May contain minor highlighting/markings or minor cover wear. This item does not include any CDs, Infotracs, Access cards or other supplementary material.

   30-day money back guarantee

Ask the provider about this item.

Most renters respond to questions in 48 hours or less.
The response will be emailed to you.
Cancel
  • ISBN-13: 9780136690030
  • ISBN: 0136690033
  • Publisher: Prentice Hall PTR

AUTHOR

SUMMARY

The Fifth Edition of this unique text uses a marketing segmentation approach to convey the essence of consumer behavior and to connect psychological, sociocultural, and decision-making aspects of consumer behavior. The authors explain in an integrated fashion what consumer behavior variables are, types and importance of consumer research, and problems in performing research. A vivid writing style motivates student interest.Schiffman, Leon G. is the author of 'Consumer Behavior' with ISBN 9780136690030 and ISBN 0136690033.

[read more]

Questions about purchases?

You can find lots of answers to common customer questions in our FAQs

View a detailed breakdown of our shipping prices

Learn about our return policy

Still need help? Feel free to contact us

View college textbooks by subject
and top textbooks for college

The ValoreBooks Guarantee

The ValoreBooks Guarantee

With our dedicated customer support team, 30-day no-questions-asked return policy, and our price match guarantee, you can rest easy knowing that we're doing everything we can to save you time, money, and stress.