Chinese Business Puzzle: How to Work More Effectively with Chinese Cultures

Aimed at westerners who wish to do business with the Chinese, this is a practical text with authentic examples organized by topic. CONTENTS: 1 Cultural Environment - 2 Business Environment, Principles & Practices - 3 Underpinning Behaviours - 4 Exchanging Gifts & Favours - 5 Negotiating Techniques - 6 Business Meetings - 7 Business Entertaining - 8 Handling the Media - 9 Market Entry Strategies - 10 Human Resource ManagementWilliamson, Andrew is the author of 'Chinese Business Puzzle: How to Work More Effectively with Chinese Cultures', published 2004 under ISBN 9781857038828 and ISBN 1857038827.