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9780130470645

Business and Its Environment
Business and Its Environment
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  • ISBN-13: 9780130470645
  • ISBN: 0130470643
  • Edition: 4
  • Publication Date: 2002
  • Publisher: Prentice Hall PTR

AUTHOR

Baron, David P.

SUMMARY

I. STRATEGY AND THE NONMARKET ENVIRONMENT. 1. Market and Nonmarket Environments. 2. Integrated Strategy. 3. The News Media and the Nonmarket Issues. 4. Private Nonmarket Action. II. NONMARKET STRATEGIES AND GOVERNMENT INSTITUTIONS. 5. Political Theory and Government Institutions. 6. Political Analysis for Business. 7. Formulating Political Strategies. 8. Implementing Political Strategies. III. GOVERNMENT AND MARKETS. 9. Antitrust: Economics, Law, and Politics. 10. Regulation: Law, Economics, and Politics. 11. Environmental Protection: Economics, Politics, and Management. 12. Law and Markets. 13. Information Industries and Nonmarket Issues. IV. INTERNATIONAL POLITICAL ECONOMY. 14. The Political Economy of Japan. 15. The Political Economy of the European Union. 16. China: History, Culture, and Political Economy. 17. The Political Economy of International Trade Policy. V. ETHICS AND RESPONSIBILITY. 18. Corporate Social Responsibility. 19. Ethics Systems: Utilitarianism. 20. Ethics Systems: Rights and Justice. 21. Implementing Ethics Systems. 22. Ethics Issues in International Business.Baron, David P. is the author of 'Business and Its Environment', published 2002 under ISBN 9780130470645 and ISBN 0130470643.

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