BRAND LOYALTY-A STUDY OF CELLULAR SERVICES IN ANDHRA PRADESH, INDIA: APPLICATION OF THEORY OF BRAND LOYALTY IN DESIGNING INNOVATIVE MARKETING STRATEGIES FOR CELLULAR COMPANIES

Name: BRAND LOYALTY-A STUDY OF CELLULAR SERVICES IN ANDHRA PRADESH, INDIA: APPLICATION OF THEORY OF BRAND LOYALTY IN DESIGNING INNOVATIVE MARKETING STRATEGIES FOR CELLULAR COMPANIES
Author: Kaur, Harjoth
ISBN: 9783843389600

by Kaur, Harjoth

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ISBN-13: 9783843389600
ISBN: 3843389608
Publication Date: 2011
Publisher: Lambert Academic Publishing

AUTHOR

Kaur, Harjoth

SUMMARY

Kaur, Harjoth is the author of 'BRAND LOYALTY-A STUDY OF CELLULAR SERVICES IN ANDHRA PRADESH, INDIA: APPLICATION OF THEORY OF BRAND LOYALTY IN DESIGNING INNOVATIVE MARKETING STRATEGIES FOR CELLULAR COMPANIES', published 2011 under ISBN 9783843389600 and ISBN 3843389608.

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