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9780312077310

Better Brochures, Catalogs, and Mailing Pieces

Better Brochures, Catalogs, and Mailing Pieces
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  • Condition: Very Good
  • Provider: Lwhitney Contact
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  • Ships From: Tonopah, NV
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  • Comments: No marks or damage from past owners, not a former library book, no jacket, not a remainder, Soft cover. A Practical Guide With 178 Rules For More Effective Sales Pieces That Cost Less. Everything you need to know to create Better Brochures, Catalogs and Mailing Pieces-The most important decision: positioning and strategy-The fifteen magic rules for better brochures-The layman's guide to better layouts-Ten ways to save money on production-Hotel brochures-fifteen secrets that fill rooms-How to attract more to

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  • ISBN-13: 9780312077310
  • ISBN: 0312077319
  • Publisher: St. Martin's Press

AUTHOR

Maas, Jane

SUMMARY

Everything you need to know to createBetter Brochures, Catalogs and Mailing Pieces -The most important decision: positioning and strategy -The fifteen magic rules for better brochures -The layman's guide to better layouts -Ten ways to save money on production -Hotel brochures-fifteen secrets that fill rooms -How to attract more tourists -Promoting theme parks and attractions -What works best in college literature -Brochures to gain members, to advocate, to persuade, to sell -How to do more effective fund-raising literature -Catalogs that sell more-and cost less -How to make mailings more profitableMaas, Jane is the author of 'Better Brochures, Catalogs, and Mailing Pieces' with ISBN 9780312077310 and ISBN 0312077319.

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