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Publication Date: 1995
Publisher: Crown Publishing Group
Lager, Fred C.
"One of the best things about this book is that it deflates the myth of the overnight entrepreneur and gives a realistic look at what really takes to be successful and stay true to your values.Lager, Fred C. is the author of 'Ben & Jerry's The Inside Scoop How Two Real Guys Built a Business With a Social Conscience and a Sense of Humor', published 1995 under ISBN 9780517883709 and ISBN 0517883708.