Attention Economy Understanding the New Currency of Business

Attention Economy Understanding the New Currency of Business
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  • ISBN-13: 9781578518715
  • ISBN: 1578518717
  • Publisher: Perseus Distribution Services


Davenport, Thomas H., Beck, John C.


This text aims to help the reader understand how to effectively give and get attention, one of the biggest commodities in the new economy.Davenport, Thomas H. is the author of 'Attention Economy Understanding the New Currency of Business' with ISBN 9781578518715 and ISBN 1578518717.

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