Comments:ALTERNATE EDITION: This is a Brand New Softcover 9th edition textbook (Textbook only, it does not include Chapter 3.), which has virtually the same English content as the corresponding US edition. The major differences are the ISBN, cover picture and cover binding. This economy book cover is in color with bilingual languages while the content is in black/white. The book cover maybe contains wordings and restricted sales disclaimer. Very fast worldwide shipment in 2-5 days
Comments: Item may not include associated media. Used books may have cover wear and markings inside. Access codes and supplements such as CDs or software are not guaranteed with used items.
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Publication Date: 2012
Publisher: Prentice Hall
Sandra Moriarty, William D. Wells, Nancy D Mitchell
Sandra Moriarty is the author of 'Advertising & IMC: Principles and Practice Plus New MyMarketingLab with Pearson eText -- Access Card Package (9th Edition)', published 2012 under ISBN 9780132606318 and ISBN 0132606313.