Showing 1 - 5 of 5 Results
1.
Scaling Procedures: Issues and Applications by Richard G. Netemeyer, Willi... ISBN: 9780761920274 List Price: $73.00
2.
Scaling Procedures Issues and Applications by Netemeyer, Richard G., Bear... ISBN: 9780761920267 List Price: $104.00
4.
Handbook of Marketing Scales by Bearden, William O., Neteme... ISBN: 9780803951556 List Price: $86.95
5.
Handbook of Marketing Scales Multi-Item Measures for Marketing and Consumer Behavior Research by Bearden, William O., Neteme... ISBN: 9780761910008 List Price: $116.00