129732
9781563672309
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This overview introduces the reader to retailing as it exists at the outset of the twenty-first century and examines trends that suggest future directions for this ever-changing industry. Illustrated and full of attention-grabbing features,the text highlights issues and opportunities of importance to students who are considering careers in retailing.Diane Demers is the author of 'The Spec Manual', published 2005 under ISBN 9781563672309 and ISBN 1563672308.
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