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9780136015703

Strategic Management
Strategic Management
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  • ISBN-13: 9780136015703
  • ISBN: 0136015700
  • Edition: 12
  • Publication Date:
  • Publisher: Prentice Hall

AUTHOR

SUMMARY

'Strategic Management' aims to be the most current, well written business policy textbook on the market. It meets AACSB guidelines which support a more practitioner orientation rather than a theory/research approach.David, Fred R. is the author of 'Strategic Management', published 2008 under ISBN 9780136015703 and ISBN 0136015700.

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