Sticky Graphics Create Memorable Graphic Design Using Mnemonics and Visual Hooks
Author:Glaser, Jessica, Knight, Carolyn
ISBN-13:
9782940361267
ISBN:
2940361266
Pub Date: 2006
Publisher: RotoVision SA
Summary: Mnemonics are defined quite simply as the art of assisting memory. This work provides an exploration of this unusual area, examining the use of graphic wit and shock, metaphor, language, materials and composition in a variety of ways and a number of contexts.
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