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Professional Ship Management: Marketing and Strategy (Plymouth Studies in Contemporary Shipping and Logistics)

Professional Ship Management: Marketing and Strategy (Plymouth Studies in Contemporary Shipping and Logistics)

Author: 


ISBN-13: 

9780754614890


ISBN: 

0754614891


Publisher:  Ashgate Pub Ltd
Summary: Photis M. Panayides addresses contemporary issues and future developments in professional ship management. The study explores issues of growth, expansion, profitability and the principles of marketing within the context of shipping management.

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Product Details

ISBN-13: 9780754614890


ISBN: 0754614891


Publisher: Ashgate Pub Ltd
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