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Marketing to Moviegoers: A Handbook of Strategies and Tactics

Author: 


1 Customer Product Review
ISBN-13: 

9780809328840


ISBN: 

0809328844


Edition:  2
Pub Date: 
Publisher:  Southern Illinois University Press
Summary: Marich, Robert is the author of Marketing to Moviegoers: A Handbook of Strategies and Tactics, published 2009 under ISBN 9780809328840 and 0809328844. Twenty four Marketing to Moviegoers: A Handbook of Strategies and Tactics textbooks are available for sale on ValoreBooks.com, nineteen used from the cheapest price of $9.98, or buy new starting at $46.61.

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5 New from $46.61 19 Used from $9.98
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  • by Marcus

    This book compared to other that I have read dealing with the same subject matter is only okay. The reason is because this book tends to drag on and on about the same topics that have already been covered. This makes chapters seem longer than they need to be. On the other hand, it is filled with information that will stick with readers after a while of reading.

    The thing that would make the book better is to shorten up the chapters and to stick to the main points. This would make the reading less tedious and will allow the reader to gather more information in less amount of time.

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Product Details
Marketing to Moviegoers: A Handbook of Strategies and Tactics

ISBN-13: 9780809328840


ISBN: 0809328844


Edition: 2nd


Pub Date:
Publisher: Southern Illinois University Press
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