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Marketing Communications in Tourism and Hospitality: Concepts, Strategies and Cases

Author: 


ISBN-13: 

9780750682770


ISBN: 

0750682779


Publisher:  Elsevier Science & Technology Books
Summary: This book is packed with detailed & extensive international case studies of strategies which illustrate the theories of marketing communications in tourism & hospitality & clearly shows examples of good and bad practice, such as lastminute.com, Starwood and Easyjet.

McCabe, Scott is the author of Marketing Communications in Tourism and Hospitality: Concepts, Strategies and Cases, published under ISBN 9780750...682770 and 0750682779. Six Marketing Communications in Tourism and Hospitality: Concepts, Strategies and Cases textbooks are available for sale on ValoreBooks.com, four used from the cheapest price of $47.90, or buy new starting at $52.81. [read more]

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Marketing Communications in Tourism and Hospitality: Concepts, Strategies and Cases

ISBN-13: 9780750682770


ISBN: 0750682779


Publisher: Elsevier Science & Technology Books
Valore Books is the top book store for cheap Marketing Communications in Tourism and Hospitality: Concepts, Strategies and Cases rentals, or used and new condition books that can be mailed to you in no time.
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