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Marketing Channels






Edition:  7
Pub Date: 
Publisher:  Prentice Hall
Summary: "I think the author's writing style is very readable, understandable, and it is the appropriate level for my students." --Northern Arizona University reviewer " [Marketing Channels is] up to date from a theoretical perspective....I found it stimulating and challenging." --Southern Illinois University reviewer "I found the writing very clear and well done. It is appropriate for college students and the examples are in...teresting and apropos." -- Quinnipiac University reviewer "Strength of this book is that it is the definitive book on the subject matter...it provides the most thorough information that any book on the market." --Indiana State University reviewer

Coughlan, Anne is the author of Marketing Channels, published 2006 under ISBN 9780131913462 and 0131913468. Three hundred forty one Marketing Channels textbooks are available for sale on ValoreBooks.com, forty nine used from the cheapest price of $0.08, or buy new starting at $75.95.
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Product Details
Marketing Channels

ISBN-13: 9780131913462

ISBN: 0131913468

Edition: 7th

Pub Date:
Publisher: Prentice Hall
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