Marketing (11th Edition)
Author:Gary Armstrong, Philip Kotler
ISBN-13:
9780132744034
ISBN:
0132744031
Edition: 11
Pub Date: 2012
Publisher: Prentice Hall
Summary: This textbook offers a definitive guide to the key marketing concepts and how they are best delivered in a customer focused environment. It provides current information on new marketing ideas and implementation through a series of lively and effective case studies and examples. Students can take much from this book that will give them the tools for success in real world practice. We offer this and a variety of good q...uality cheap marketing textbooks that you can choose to either buy or rent.
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Product Details
ISBN-13:
ISBN:
Edition: 11th
Pub Date: 2012
Publisher: Prentice Hall
9780132744034
ISBN:
0132744031
Edition: 11th
Pub Date: 2012
Publisher: Prentice Hall
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