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Leveraging Knowledge Communication for Innovation Framework, Methods And Applications of Social Network Analysis in Research And Development

Author: 


ISBN-13: 

9780820498898


ISBN: 

0820498890


Edition:  1
Pub Date: 
Publisher:  Lang AG, Peter
Summary: The paradigm of social network analysis (SNA) is widely recognized as a potential approach to analyze, evaluate, and influence communication processes. The author argues that SNA proves useful as a theoretical concept and as a practical tool for knowledge communication in research and development (R&D). The context of innovative knowledge generation in organizational R&D environments is introduced very broadly with r...eference to the existing literature. The pragmatic approach of networks is outlined as a powerful concept to grasp the social relationships between individuals as well as between social aggregates for conceptual and analytical purposes. Based on three case studies, methods of SNA are simplified and illustrated according to their basic steps to meet practical needs and show their usefulness for business practice. Moreover, the book provides examples for interventions and follow-up activities to improve processes of organizational knowledge communication based on SNA.

Muller-Prothmann, Tobias is the author of Leveraging Knowledge Communication for Innovation Framework, Methods And Applications of Social Network Analysis in Research And Development, published 2006 under ISBN 9780820498898 and 0820498890. One Leveraging Knowledge Communication for Innovation Framework, Methods And Applications of Social Network Analysis in Research And Development textbook is available for sale on ValoreBooks.com, or buy new starting at $74.35.
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ISBN-13: 9780820498898


ISBN: 0820498890


Edition: 1st


Pub Date:
Publisher: Lang AG, Peter
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