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Handbook on Electronic Commerce

by

Shaw, Michael, Blanning, Robert, Strader, Troy

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Handbook on Electronic Commerce, ISBN 9783540673446 Own This Book? Sell It
ISBN-13:

9783540673446

ISBN:

354067344X

Publisher: Springer Summary: The world is undergoing a revolution to a digital economy, with pronounced implications for corporate strategy, marketing, operations, information systems, customer services, global supply-chain management, and product distribution. This handbook examines the aspects of electronic commerce, including electronic storefront, on-line business, consumer interface, business-to-business networking, digital payment, legal i [read more]
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Product Details
ISBN-13:

9783540673446


ISBN:

354067344X


Publisher: Springer

The world is undergoing a revolution to a digital economy, with pronounced implications for corporate strategy, marketing, operations, information systems, customer services, global supply-chain management, and product distribution. This handbook examines the aspects of electronic commerce, including electronic storefront, on-line business, consumer interface, business-to-business networking, digital payment, legal issues, information product development, and electronic business models. Indispensable for academics, students and professionals who are interested in Electronic Commerce and Internet Business.

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