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Guru Guide to Marketing A Concise Guide to the Best Ideas from Today's Top Marketers

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Boyett, Jimmie T., Boyett, Joseph H.

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Guru Guide to Marketing A Concise Guide to the Best Ideas from Today's Top Marketers, ISBN 9780471213772 Own This Book? Sell It
ISBN-13:

9780471213772

ISBN:

0471213772

Publisher: Wiley & Sons, Incorporated, John Summary: Marketing has undergone a revolution resulting from contemporary technology and business practices. In this work, the authors draw upon top marketers like Seth Godin, Ian Gordan, Sam Hill, Glenn Rifkin and Don Peppers to create a user-friendly guide.
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Product Details
ISBN-13:

9780471213772


ISBN:

0471213772


Publisher: Wiley & Sons, Incorporated, John

Marketing has undergone a revolution resulting from contemporary technology and business practices. In this work, the authors draw upon top marketers like Seth Godin, Ian Gordan, Sam Hill, Glenn Rifkin and Don Peppers to create a user-friendly guide.

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