1967899
9780273678397
Global Marketing A Decision-Oriented Approach
by Hollensen, Svend
325
List Price
Discount
61% Off
You Save
$53.46
About this item
- Condition: New
- Provider: Ergodebooks Contact
- Provider Rating: 82%
- Ships From: Multiple Locations
- Shipping: Standard
- Comments: Buy with confidence. Excellent Customer Service & Return policy.
325
List Price
Discount
61% Off
You Save
$53.46
About this item
- Condition: Good
- Provider: Ergodebooks Contact
- Provider Rating: 82%
- Ships From: Multiple Locations
- Shipping: Standard
- Comments: Buy with confidence. Excellent Customer Service & Return policy.
Product details
- ISBN-13: 9780273678397
- ISBN: 0273678396
- Edition: 3
- Publication Date: 2004
- Publisher: Prentice Hall PTR
AUTHOR
SUMMARY
Written from the perspective of the firm competing in international markets, this book is developed primarily for undergraduate and graduate courses in global/international marketing. It will also appeal to marketing managers who wish to keep abreast of the most recent developments in the field.Hollensen, Svend is the author of 'Global Marketing A Decision-Oriented Approach', published 2004 under ISBN 9780273678397 and ISBN 0273678396.
[read more]
The ValoreBooks Guarantee
With our dedicated customer support team, you can rest easy knowing that we're doing everything we can to save you time, money, and stress.
