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Enterprise
Enterprise
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Enterprise

Author: 


ISBN-13: 

9780324130850


ISBN: 

0324130856


Edition:  1
Pub Date: 
Publisher:  Cengage South-Western
Summary: Introduce students to a new mind-set, strong enterprising skills, and the ability to take advantage of ever-changing opportunities with this unique introductory entrepreneurship and small business management text. Gartner/Bellamy's ENTERPRISE clearly demonstrates how any individual can be an enterpriser or entrepreneur as they learn to take initiative to organize a project, despite obstacles or risk. This unique text... moves beyond most entrepreneurship texts to explore topics using three levels of analysis--the person, business, and environment. The text emphasizes both ethical issues and global opportunities enterprisers face every day. With the help of memorable cases and hands-on exercises, the reader travels through the actual physical and mental steps of starting and operating a successful business. The book focuses on both the personal and professional skills students or budding entrepreneurs need for success in any venture or career.

Gartner, William B. is the author of Enterprise, published 2007 under ISBN 9780324130850 and 0324130856. Fifty one Enterprise textbooks are available for sale on ValoreBooks.com, seven used from the cheapest price of $20.38, or buy new starting at $39.90.
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Enterprise

ISBN-13: 9780324130850


ISBN: 0324130856


Edition: 1st


Pub Date:
Publisher: Cengage South-Western
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