Designing Interactive Strategy
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Excellent condition. Dust
jacket has a tiny bit of
edgewear. Surfaces of dust
jack... [more] Excellent condition. Dust
jacket has a tiny bit of
edgewear. Surfaces of dust
jacket are glossy. Binding
is very good. Pages have
no marks, writing or
highlighting. Pages show
indications of very light
use. [less]
jacket has a tiny bit of
edgewear. Surfaces of dust
jack... [more] Excellent condition. Dust
jacket has a tiny bit of
edgewear. Surfaces of dust
jacket are glossy. Binding
is very good. Pages have
no marks, writing or
highlighting. Pages show
indications of very light
use. [less]
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ISBN-13:
Publisher: Wiley & Sons, Incorporated, John Summary: Strategy is the art of creating value. It provides frameworks, conceptual models, and governing ideas that allow a company's managers to identify opportunities for bringing value to customers and for delivering that value at a profit. This book illustrates how new ways of creating value are being created by current global competition, changing markets, and new technologies. It shows how the focus of strategic analysi [read more]
9780471950868
ISBN:0471950866
Edition: 1st Pub Date: 1994Publisher: Wiley & Sons, Incorporated, John Summary: Strategy is the art of creating value. It provides frameworks, conceptual models, and governing ideas that allow a company's managers to identify opportunities for bringing value to customers and for delivering that value at a profit. This book illustrates how new ways of creating value are being created by current global competition, changing markets, and new technologies. It shows how the focus of strategic analysi [read more]
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ISBN-13:
ISBN:
Edition: 1st
Pub Date: 1994
Publisher: Wiley & Sons, Incorporated, John
9780471950868
ISBN:
0471950866
Edition: 1st
Pub Date: 1994
Publisher: Wiley & Sons, Incorporated, John
Strategy is the art of creating value. It provides frameworks, conceptual models, and governing ideas that allow a company's managers to identify opportunities for bringing value to customers and for delivering that value at a profit. This book illustrates how new ways of creating value are being created by current global competition, changing markets, and new technologies. It shows how the focus of strategic analysis should not be the company or the industry, but the value-creating system itself, within which suppliers, business partners, allies, and customers work together to co-produce value.
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