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Creativity in Product Innovation

by

Goldenberg, Jacob, Mazursky, David

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Creativity in Product Innovation, ISBN 9780521002493 Own This Book? Sell It
ISBN-13:

9780521002493

ISBN:

0521002494

Publisher: Cambridge University Press Summary: Creativity in Product Innovation describes a remarkable new technique for improving creativity in product design. It covers the background and implementation of creativity templates, showing how they can be used to enhance the creative process.
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  • Comments:
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    million happy customers. Your purchase benefits world litera [more]

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    million happy customers. Your purchase benefits world litera [more]

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Product Details
ISBN-13:

9780521002493


ISBN:

0521002494


Publisher: Cambridge University Press

Creativity in Product Innovation describes a remarkable new technique for improving creativity in product design. It covers the background and implementation of creativity templates, showing how they can be used to enhance the creative process.

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