Creating America George Horace Lorimer and the Saturday Evening Post
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ISBN-13:
9780822954385
ISBN:0822954389
Publisher: University of Pittsburgh Press Summary: Before movies, radio, and television challenged the hegemony of the printed word, theSaturday Evening Postwas the preeminent vehicle of mass culture in the United States. And to the extent that a mass medium can be the expression of a single individual, this magazine, with a peak circulation of almost three million copies a week, was the expression of its editor, George Horace Lorimer. Cohn shows how Lorimer made the [read more]
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ISBN-13:
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Publisher: University of Pittsburgh Press
9780822954385
ISBN:
0822954389
Publisher: University of Pittsburgh Press
Before movies, radio, and television challenged the hegemony of the printed word, theSaturday Evening Postwas the preeminent vehicle of mass culture in the United States. And to the extent that a mass medium can be the expression of a single individual, this magazine, with a peak circulation of almost three million copies a week, was the expression of its editor, George Horace Lorimer. Cohn shows how Lorimer made the Post into a uniquely powerful magazine that both celebrated and helped form the values of the time.
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