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Citizen Coors An American Dynasty

by

Baum, Dan

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Citizen Coors An American Dynasty, ISBN 9780756758110 Own This Book? Sell It
ISBN-13:

9780756758110

ISBN:

0756758114

Publisher: DIANE Publishing Company Summary: A history of the Coors Brewing Co. from its founding in 1868 to the worldwide expansion of the billion-dollar co. Also the tragic story of generations of Coors men broken against the will of their fathers, sometimes even committing suicide. Chronicles how America was shaped politically in the last 3 decades of the 20th cent. The Coors family changed the Amer. political landscape by creating the Heritage Fdn. & a righ [read more]
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Product Details
ISBN-13:

9780756758110


ISBN:

0756758114


Publisher: DIANE Publishing Company

A history of the Coors Brewing Co. from its founding in 1868 to the worldwide expansion of the billion-dollar co. Also the tragic story of generations of Coors men broken against the will of their fathers, sometimes even committing suicide. Chronicles how America was shaped politically in the last 3 decades of the 20th cent. The Coors family changed the Amer. political landscape by creating the Heritage Fdn. & a right-wing TV network, by financing the conservative shift in Congress, & by being early backers of Ronald Reagan. In retaliation, blacks, feminists, unions, gays, & environmentalists came together to bash Coors in perhaps the most effective consumer boycott of modern times. Photos.

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