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Cim Coursebook Strategic Marketing Decisions

Cim Coursebook Strategic Marketing Decisions






Pub Date: 
Publisher:  Elsevier Science & Technology Books
Summary: Carefully structured to link information directly to the CIM syllabus, each coursebook text is crammed with a range of cases, questions, activities, definitions and study tips to support and test your understanding of the theory.

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Product Details
Cim Coursebook Strategic Marketing Decisions

ISBN-13: 9780750684156

ISBN: 0750684151

Pub Date:
Publisher: Elsevier Science & Technology Books
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