Business Research For Decision Making With Infotrac
Author:Davis, Duane L.
ISBN-13:
9780534404826
ISBN:
0534404820
Pub Date: 2004
Publisher: Thomson Learning
Summary: Ace the class and get prepared for the business world with BUSINESS RESEARCH FOR DECISION MAKING and its accompanying CD and online university library. With this easy-to-understand textbook, you'll see how new technology is changing the decision making process in today's world. From coverage of ethical issues in conducting research to how to analyze advancements and effects of data warehousing, data mining, and model...ing, you'll find topics that'll prepare you for challenges you'll face on the job. And when you're ready to do your own research, you can save time, save money--and eliminate the trek to the library with the included access to InfoTrac College Edition, an online university library of more than 5,000 academic and popular magazines, newspapers, and journals. [read more]
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