Business Communication Essentials
Author:Bovee, Courtland L., Thill, John V., Schatzman, Barbara E.
ISBN-13:
9780130475480
ISBN:
0130475483
Edition: 1
Pub Date: 2003
Publisher: Prentice Hall PTR
Summary: I. BUSINESS COMMUNICATION FOUNDATIONS. 1. Understanding Business Communication in Today's Workplace. 2. Communicating in Teams and Mastering Listening and Nonverbal Communication Skills. II. THE THREE-STEP WRITING PROCESS. 3. Planning Business Messages. 4. Writing Business Messages. 5. Completing Business Messages. III. BRIEF BUSINESS CORRESPONDENCE. 6. Working with Business Letters, Memos, and E-Mail. 7. Writing Rou...tine, Good-News, and Goodwill Messages. 8. Writing Bad-News Messages. 9. Writing Persuasive Messages. IV. LONGER BUSINESS MESSAGES. 10. Understanding and Planning Business Reports and Proposals. 11. Writing and Completing Business Reports and Proposals. 12. Giving Oral Business Presentations. V. EMPLOYMENT MESSAGES. 13. Searching for Employment and Preparing Employment Messages. 14. Interviewing for Employment and Following Up. Appendix A: Format and Layout of Business Documents. Appendix B: Documentation of Report Sources. Appendix C: Correction Symbols. Handbook of Grammar, Mechanics, and Usage. Key to Level 1 Self-Assessment Exercises. [read more]
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Product Details
ISBN-13:
ISBN:
Edition: 1st
Pub Date: 2003
Publisher: Prentice Hall PTR
9780130475480
ISBN:
0130475483
Edition: 1st
Pub Date: 2003
Publisher: Prentice Hall PTR
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