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Beyond Greed And Fear Understanding Behavioral Finance And the Psychology of Investing

by

Shefrin, Hersh

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Beyond Greed And Fear Understanding Behavioral Finance And the Psychology of Investing, ISBN 9780195304213 Own This Book? Sell It
ISBN-13:

9780195304213

ISBN:

0195304217

Pub Date: 2007
Publisher: Oxford Univ Pr Summary: Why do most financial decision-making models fail to factor in basic human nature? This guide to what really influences the decision-making process applies psychological research to stock selection, financial services and corporate financial strategy.
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Product Details
ISBN-13:

9780195304213


ISBN:

0195304217


Pub Date: 2007
Publisher: Oxford Univ Pr

Why do most financial decision-making models fail to factor in basic human nature? This guide to what really influences the decision-making process applies psychological research to stock selection, financial services and corporate financial strategy.

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