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Basic Media Writing Workbook

by

Mencher, Melvin

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Basic Media Writing Workbook, ISBN 9780697353696 Own This Book? Sell It
ISBN-13:

9780697353696

ISBN:

0697353699

Publisher: McGraw-Hill Higher Education Summary: The new sixth edition reflects the rapidly increasing use of computers in journalism, discussing their uses and effects throughout the text. Mencher offers a unique insider's look at an array of media from newspapers, magazines, and photojournalism to advertising, public relations, and broadcasting. His numerous, gritty photographs and vibrant examples highlight the world of journalism in a way no other book does.
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Product Details
ISBN-13:

9780697353696


ISBN:

0697353699


Publisher: McGraw-Hill Higher Education

The new sixth edition reflects the rapidly increasing use of computers in journalism, discussing their uses and effects throughout the text. Mencher offers a unique insider's look at an array of media from newspapers, magazines, and photojournalism to advertising, public relations, and broadcasting. His numerous, gritty photographs and vibrant examples highlight the world of journalism in a way no other book does.

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