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Advertising Media Planning

Advertising Media Planning

Author: 

, 


ISBN-13: 

9780844215631


ISBN: 

0844215635


Edition:  6
Pub Date: 
Publisher:  McGraw-Hill
Summary: Roger B. Baron is senior vice president and director of media research at Foote, Cone & Belding, Chicago.

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ISBN-13:

9780844215631


ISBN:

0844215635


Edition: 6th
Pub Date:
Publisher: McGraw-Hill
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