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Advertising and Integrated Brand Promotion

Author: 


ISBN-13: 

9780324568622


ISBN: 

0324568622


Edition:  5
Pub Date: 
Publisher:  South Western Educational Publishing
Summary: This edition continues the tradition of delivering a solid understanding of advertising strategy, through a clearly written text as well as through the most contemporary ads.

Allen, Chris is the author of Advertising and Integrated Brand Promotion, published 2008 under ISBN 9780324568622 and 0324568622. One hundred fifteen Advertising and Integrated Brand Promotion textbooks are available for sale on ValoreB...ooks.com, eighty three used from the cheapest price of $2.82, or buy new starting at $37.16. [read more]

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Advertising and Integrated Brand Promotion

ISBN-13: 9780324568622


ISBN: 0324568622


Edition: 5th


Pub Date:
Publisher: South Western Educational Publishing
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