1.
Kellogg on Marketing
by Tybout, Alice, Calder, Bobby J.,...
ISBN-13: 9780470580141
ISBN-10: 0470580143
Hardcover, 2010
Edition: 2nd
List Price: $29.95
2.
Kellogg on Integrated Marketing
by Tybout, Alice, Calder, Bobby J.,...
ISBN-13: 9780471204763
ISBN-10: 0471204765
2002
List Price: $45.00
3.
Kellogg On Advertising and Media
by Calder, Bobby J., Kotler, Philip
ISBN-13: 9780470119860
ISBN-10: 0470119861
Hardcover, 2008
List Price: $29.95



