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9780736064774

Sport Promotion and Sales Management

Sport Promotion and Sales Management
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  • ISBN-13: 9780736064774
  • ISBN: 073606477X
  • Edition: 2
  • Publication Date: 2008
  • Publisher: Human Kinetics Publishers

AUTHOR

Irwin, Richard L., Sutton, William A., McCarthy, Larry M.

SUMMARY

This is a guide to promotion and sales in the sport industry. Experts from the classroom and sports field offer insights and experiential data on the skills needed to succeed in sports promotion and sales.Irwin, Richard L. is the author of 'Sport Promotion and Sales Management', published 2008 under ISBN 9780736064774 and ISBN 073606477X.

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