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Uplift The Bra in America

Uplift The Bra in America

Author: 


ISBN-13: 

9780812218350


ISBN: 

0812218353


Pub Date: 
Publisher:  University of Pennsylvania Press
Summary: Over the years the bra has been stereotyped as an object of seduction, glamour, and even oppression. In Uplift: A History of the Bra in America Jane Farrell-Beck and Colleen Gau use this item of clothing to gauge the social history of women and to understand the business history of fashion. Viewing fashion as a means to entertainment, self-creation, and everyday art, the authors illuminate the effect the brassiere ha...s had on women's lives--their style, health, and economic opportunity. Rich in examples from advertising, movies, and other areas of popular culture, Uplift moves beyond featherbones and fiberfill to provide a sense of the dynamic relationship of the bra to wider issues in society. [read more]

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Product Details

ISBN-13: 9780812218350


ISBN: 0812218353


Pub Date:
Publisher: University of Pennsylvania Press
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